Input (Monthly)
Set Your Own Conversion Rates
Range: 0.30% – 4.70%
Range: 6.9% – 61.6%
Range: 0.96% – 8.41%
Range: Rp 7K – Rp 756K
Conversion Rates — Realistic
1.75%
ERR Rate
Imp → Views
30.9%
CTR
Views → Clicks
4.6%
CO Rate
Clicks → Orders
Rp 106K
AOV
Order → GMV
Full Funnel Projection (1 Month)
Impressions 1M
1.75% ERR
Views 17.5K
30.9% CTR
Product Clicks 5.4K
4.6% CO
Orders 249
Rp 106K AOV
GMV Rp 26.4M
Derived Metrics
Rp 106K
AOV
0.54%
Imp → Clicks
0.025%
Imp → Orders
Rp 26.4
GMV / Impression
GMV Projections
1 Month
Rp 26.4M
249 orders
3 Months
Rp 79.2M
747 orders
6 Months
Rp 158.4M
1,494 orders
12 Months
Rp 316.7M
2,988 orders
All Scenarios — Skincare / Beauty
Metric Conservative Realistic Optimistic Best Case
Sources: Benchmarks derived from historical internal data across multiple brands managed by Proton Media, cross-referenced with external TikTok Shop LIVE Commerce industry reports (2025-2026). Category-specific rates reflect aggregated campaign performance data. Projections assume consistent monthly performance.